Many companies recognise the power of clear communication in raising awareness about sustainability. However, navigating the changing requirements and terminology in this area can be particularly challenging, and this pressure is only likely to increase with the updated EU reporting standards.
At Fluid Translation, we understand these challenges. We work with businesses to ensure all stakeholders can easily understand your sustainability goals and achievements through precise translations of sustainability reports and ESG communications. Our extensive experience includes producing sustainability reporting for leading Nordic companies such as Catena, AAK and NIBE. Discover how we’ve helped companies such as ETS NORD and Indutrade with their most recent sustainability reports.
Transparency
By communicating transparently, you build trust with your stakeholders and customers. Companies need to be as transparent as possible, which includes reporting information about potential challenges and failures, as well as your successes.
Sharing information about your objectives and any challenges you have encountered on your sustainability journey with employees and suppliers can also help encourage their participation and make it easier for them to change their own behaviours. This is where storytelling can help. Your sustainability communications should seek to captivate your audience by weaving a narrative that connects with them on an emotional level. Our experts have many years of experience writing business texts that are both professional and compelling.
Accuracy
The sustainability data that you publish must be accurate. Increasingly, this sort of information forms an important part of the decisions that investors and financial advisors are making, as well as being a legal requirement for many of our clients.
Our sustainability experts work with businesses to help them develop a good understanding of the key terminology that relates to sustainability and ESG while, at the same time, finding ways to convey complex topics in a clear way so that they can be easily understood by each of the different groups of stakeholders for your company. Remember too that each of these groups are likely to have different expectations when it comes to how and what you communicate with them.
Consistency
Consistent language and terminology across your publications and platforms builds trust with international stakeholders, enhancing investment potential. At Fluid Translation, we recognise the importance of consistency from our long track-record in financial reporting.
Up until now, most businesses have been able to choose which sustainability data they report. New EU regulations from 2023 (the Corporate Sustainability Reporting Directive – CSRD) aim to create more consistency and transparency when it comes to what types of information businesses are required to report and how they do it. The first sector-specific standards are expected to be rolled out starting in Spring 2025.
Consistency can be particularly important when you publish your reports in several languages, as terminology does not always match exactly, and it is easy to make mistakes. This is where our expert translators at Fluid Translation can help.
Are you confident that your company’s sustainability data is being communicated effectively and accurately to all your stakeholders?
Contact Fluid Translation today to discuss your translation and editing needs and make your sustainability investment resonate.